Feb 22, 2008

Cola wars: "All your eyeballs will belong to us"

2008-02-19 20:39:48

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The mercury is rising and cola giants are getting ready for the another exciting, expensive, fun-filled battle of the cola-wars.

Pepsico India, Indian subsidiary of Pepsico Inc has embarked on a multi-million dollar advertising campaign to court and entrap Indian consumer for the coming summer season.

Fresh new episodes of the Cola-war Season 2008 will feature the ubiquitous superstar Shahrukh Khan & rising star Ranvir Kapoor along with latest eyesore-marketed-as-eyecandy Deepika Paducone. The trio of stars will be let loose will full force and thunder upon millions of thirsty guys and girls across the nation. The Khan-Kapoor combination is expected to result in hearts of all the girls of India fluttering and asking for more, while sultry seductress of 'Om Shanti Om' is expected to leave all the guys of India thirsty for Pepsi.

"All your eyeballs will belong to us" thundered Mr. Pravin Bhushan, Head of Sales & Marketing, Pepsico India

"We will follow everywhere you go. We will hound you, hunt you, stalk you, trace you down and leave you with no escape routes. Every time you tune into your idiot box, you will have no choice but to watch our trio seduce you. Your remote-control would be rendered useless. Your hapless changing of channels will be of little use as you will find our terrific trio smiling and hoodwinking you on every channel you can tune to.

"All your eyeballs will belong to us"

"We will unleash all our millions to capture all your attention. We will hypnotize you, mesmerize you, captivate you, entrance you and put you under our spell. Every time you open a newspaper or a magazine, you will find us there. Every page you turn to will have our tremendous trio casting a charm on you.

"All your eyeballs will belong to us"

"We will leave no stone unturned to seduce you. We will entice you, tempt you, hook you, bait you and leave you wanting for more. Every website you open, you will bump into us; every radio station you tune to, you will hear our jingles; every road you take, you will discover our hoardings. We will leave you with no choice but to surrender to us"

"All your eyeballs will belong to us"